Experience

Rico Dürst – Founder and CEO of purBenefit

For more than two decades, he has been doing business both in Switzerland and abroad in operative and strategic management of sports marketing companies. He gained experience in sports fashion, outdoor equipment, sports brands establishment, sales and marketing. He extended his core competences over the years and put his know-how at the disposal of companies and brands. He is always updating and refining his international network of relations.

His credo: creating added value - his target: satisfied and positively surprised customers.